Crash Course to Google Ads Management
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Google Ads is one of the most popular online advertising platforms that marketers are using today. The possibilities all the different campaigns provide your business and the various tactics you can run in Google Ads are endless.
As a result, so is the data that is tracked within a tool like this.
As marketers, you need a way to not only communicate these insights with different team members (like the writers writing the ad copy or the designers designing the ad creative) but to understand how ad performance affects the entire journey of a lead from a click to a website visit to conversions into an opportunity.
What will you learn from this webinar:
- Show you how to create dashboards using your Google Ads data with just a few clicks
- Go through how you can pull together data from multiple sources (such as Google Analytics, Salesforce, and more) into one dashboard and design it to tell the story of your whole customer journey
- How you can, in seconds, go from insights to collaborative action around the different advertising campaigns you are running
Google Ads is the secret weapon of your successful marketing. Access to learn how to yield it without error.
About the presenters
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