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Shaping Your SEO Workflow Process for Business Success

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Optimizing website for organic search involves so many departments and specialists. Product teams, web development teams, content writers, and marketing managers all come together to strategically create and improve your website’s organic performance. In this webinar we’ll focus on content and how to optimize the entire process around it.


Because a content that matches searcher’s intent and answers their queries in the best possible way has the best chance to drive traffic from search engines, improve site’s visibility and increase organic leads/sales.

We’ve crafted this webinar to show you:

  • How to bring people from multiple teams together into a perfect workflow to create your content calendar and manage the content production process from idea initiations to writing, editing, and publishing.
  • How to speed your content approval process with in-context collaboration
  • How to track and visualize organic metrics from Google Analytics and Google Search Console in just a few clicks – organic sessions, conversions, keyword rankings – all combined in a single dashboard
  • How to go from insights into direct team collaboration and from tasks to data-driven decisions in just a few clicks

Time to make your SEO content management process easy. Start today!

About the Presenters

Casey McGuigan With a background in mathematics and an MBA, Casey brings a wealth of experience as well as a data analytics and business perspective to Infragistics. Casey is the Product Manager for Slingshot and was instrumental in product development, market analysis and the product's go-to-market strategy. She’s been at Infragistics since 2013 and when she’s not in the office, she enjoys playing soccer and attending concerts.
Jason Beres As the Sr. VP of Developer Tools at Infragistics, Jason and his team spearhead the customer-driven, innovative features and functionality throughout all Infragistics' UI, UX, Data Visualization and Business Intelligence products. Jason works directly with Infragistics customers around the globe to ensure that their needs are met through our products and roadmaps. Jason is a former Microsoft .NET MVP, and he is the author of several books on software development, covering topics like SQL Server, C#, Visual Basic, Rich Client and Web Development. Jason is a national and international conference speaker and keeps very active in the developer & UX community. You can follow Jason at @jasonberes on Twitter.

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